St Max is a sporting goods brand that markets its products through various online platforms. They have also developed various advertising pieces focused on digital dissemination, as well as the graphic design of the packaging for some of their products.
Sports Glasses
To show sporting goods in their real-life context, product photomontages are often created, as it is an effective and more economical way than taking photos with a model.
Sports Glasses
For St Max, resources such as photo montages, compositions, and digital illustration were used to represent the dynamism and energy that the brand wants to communicate to its audience.